President / Co-Founder
Mark Samuels President / Co-Founder
Mark is the co-founder and president of SDA Creative. Before founding SDA, he was the Advertising Art Director of SURFER Magazine for 15 years. Mark was entrused with the creative image of virtually every major action sport company during this time, and helped many brands achieve long term success.
While keeping his roots in the high-energy action sports industry and armed with countless branding success stories, Mark also branched out into corporate America to apply his experience with the active lifestyle market to mainstream businesses. His marketing and branding expertise defines all aspects of SDA’s creative services, and he has now surrounded himself with an amazing group of design experts.
Mark was able to pass his love of surfing, tennis, snowboarding, and wakeboarding on to his 3 sons, who now show him how it’s done. Mark currently resides in Laguna Hills, CA with his wife Carole.